McDonald’s Treasure Land Adventure (Sega Genesis) Review by Mike

Mike Matei / September 24th, 2014


  • Don Skiver

    September 24, 2014 at 12:38 am

    Oh nice! Looking forward to checking this out!

    • BrandeX

      September 24, 2014 at 8:14 am

      Wow, this game has fuck all to do with McDonald’s, other than stylizing the player character as Ronald. Where is anything else related to Mcdonald’s restaurants or McDonald land? Leave it to Japanese devs to just make some goofy stuff instead that could have been any game, with a simple change of the main character sprite….

      • BrandeX

        September 24, 2014 at 8:22 am

        Mike theory about it perhaps being developed as another game originally and being changed to “add some McDonald’s” to it could be possible. It happened in Japan before when they changed the player characters in an unknown-to-the-west game, leaving most of the rest intact, other than than a “Super Mario 2” on the title screen on box for western audiences.

      • Don Skiver

        September 25, 2014 at 1:16 am

        Responding to your later comment. It absolutely could have been a completely different game and then the company could have been offered a bunch of money to make it into a McDonalds game. I mean, look at Journey to Silius. That game was originally going to be a game based on the first terminator movie, but ended up losing the license before they finished it (I think because terminator 2 was coming out soon and they wanted to hype up the new movie and new movies licensed stuff makes more money than old movie licensed stuff). So after Sunsoft lost the license to Terminator, they had so much of the game completed, they decided to just throw a story together (which is pretty damn weak, but what can you expect under the circumstances?) and release the game and try to make back some of the money spent on developing it.

      • chris jackso

        September 26, 2014 at 10:31 am

        aint nobody gonna “pick up” this game. i laugh everytime you say that.

  • Daniel Pavelko

    September 24, 2014 at 12:44 am

    First. Great review Mike!

  • September 24, 2014 at 1:10 am

    Third. Still counts.

  • Squirrel1256

    September 24, 2014 at 1:45 am

    Maybe McDonald’s video game strategy worked, I mean you never saw Burger King making these types of games.

  • September 24, 2014 at 3:10 am

    The creators of M.C. Kids were required not to include any food in the game, I bet the same thing happened here.

  • Thifurious

    September 24, 2014 at 3:19 am

    Great work Mike; I really appreciate the effort you put into your videos. Personally I think they’re getting better and better as time goes on. Keep it up 🙂

  • September 24, 2014 at 8:27 am

    Is it just me, or does the video streaming service you guys use blow goats? Constant buffering over here. Unwatchable.

    • September 24, 2014 at 12:13 pm

      Whatever service or application they are using, it sucks. The video lags and it choppy for me even if I open in Chrome or Firefox. I close all other tabs, reboot my machine, I have a 3.8ghz quad core processor, 6gigs of RAM, 18mbps download speed and shit STILL lags and is choppy even though Youtube and Vimeo vids play smoothy.
      What is WITH this shittily optimized piece of garbage video player they are using?

      • September 24, 2014 at 3:03 pm

        We would love to increase our service to places like Nunuvut and Japan. Performance in the continental US is quite good, and we are always looking at ways to expand coverage to places like where you both live. We take these comments very seriously, and they drive our expansion decisions.

      • sirensofsilence

        September 25, 2014 at 12:17 pm

        I wonder if a VPN service would help you? My one can use a US-based server (I’m in Hong Kong) – altho even with the HK server the videos stream alright. Anyway, keep in mind that it helps Cinemassacre get revenue from their productions if they host them themselves (right?)

  • tabu

    September 24, 2014 at 10:12 am

    Hey Mike, review is nice, but nobody care about game with Ronald McDonald.
    I really think you should make reviews of good classic games, like Super Metroid, Zelda aLttP or Chrono Trigger (Im a SNES fan;)
    Opposite thing what James do, he is reviewing bad games, you should review good ones.

    • tabu

      September 24, 2014 at 11:02 am

      Im very curious what do you think about this idea, you could start a whole new regular series.
      I bet that everyone here would want to see your reviews of our favourite games, even if there is many of them online. Maybe then Nerd finally meet Mike. Think about it, cheers.

  • September 24, 2014 at 11:06 am

    Whoever made this Treasure Map is a Master Troll.

  • bzar

    September 24, 2014 at 11:15 am

    Mike, James: You do know why the password systems are how they are, right?

    The password you give must contain all the information about the game state it restores: player location, amount of lives, items, score, finished levels, beat bosses and whatnot. Not only that, but it also needs to encrypt this information (otherwise it wouldn’t be a password, but a game state selection screen) so that most combinations are invalid (to disencourage just trying random passwords).

    If the game state is very simple, like just the level number, it can be encoded as simply a word for each level or a few symbols like in this game. But if the game has a more state like metroid or mega man x the amount of possible configurations the passwords must represent just skyrockets and is better replaced with a system for representing the game state information in a generic manner.

    Instead of hand-crafting passwords for cases where the player is in level two with one life, two lives or three lives, the amount of lives and the level number are combined. Let’s assume a game has over 10 but under 100 levels and the player has at most 100 lives. (Grossly simplified example ahead. Nobody would do it this simply.) This information could be encoded, for example, as 0203 representing “level two, three lives”. Now, with just this the player could just try passwords and figure the password system out, getting any amount of lives in any level pretty fast. To counter this, we do a simple cipher by adding 99 – (lives + level) to the end (getting 020394) and adding the numbers “123456” to the numbers one at a time, wrapping them around from 10 to 0 and 12 to 2 and so on as needed. This gets us 143740, which is somewhat more obscure. To decode this password we subtract the “123456” (again wrapping over as needed) to get the original code, check that the last numbers match 99 – the sum of the first two to validate the password as correct and then restore the game state saved in the password.

    Now consider the amount of information needed to contain the state of the games with complex or simple password systems. It’s most of the time not there to frustrate you, but a necessity for the password system to work at all.

    • September 24, 2014 at 12:02 pm

      That’s pretty detailed explanation you said right there.

    • cammcal

      September 26, 2014 at 12:58 am

      Necessity or not, no gamer wants to spend five minutes inputting a password. The MSX version of Metal Gear 2: Solid Snake had probably the worst password system ever in this regard. It’s passwords were 106 characters long!

  • September 24, 2014 at 12:02 pm

    “McDonald’s enthusiasts”
    Is that an actual thing?

  • tony brando

    September 24, 2014 at 1:59 pm

    Always enjoy your videos, mike! Never stop making them! Please post it on youtube!!

  • Devan Shell

    September 24, 2014 at 2:48 pm

    Mike’s voice is so porno

  • JamesFan

    September 24, 2014 at 4:00 pm

    Excellent review! Very happy with how often new videos are coming in!

  • September 24, 2014 at 6:08 pm

    Mike complained that they didn’t use heavy marketing in their own game? That’s a rare complaint if I’ve ever heard one.

    • September 24, 2014 at 6:26 pm

      Normally, it would be an odd complaint, I agree. But as I explained in the video, having a McDonalds game with no hamburgers, french fries or soft drinks just seems out of place.

  • September 24, 2014 at 7:21 pm

    If I recall correctly, Dynamite Headdy stole it’s controls from Decap Attack, which had already recycled a system from the master system game Psycho Fox. Check it out!

    Mike, get on with the Dynamite Headdy review already. That game is hard as freaking nails… it gives me nightmares just remembering how punishing it was!

  • September 25, 2014 at 10:16 am

    awesome review mike keep up the good work! 😀

  • sirensofsilence

    September 25, 2014 at 12:10 pm

    Nice review, Mike. I’d like to know more about why you choose to review the games you review – what’s the hook (we all know James’ hook – shitty games!) You have a very intricate knowledge of this kind of pop culture which has contributed a lot to AVGN over the years, so it’s great that you’re doing your own stuff. Plus I’m a Megadrive child, so always happy to see Genesis reviews. Keep up the good work!

  • joliet_jane

    September 25, 2014 at 12:19 pm

    This game is far far better than it has any right to be. Absolutely fantastic Genesis platformer. Anyone who liked Dynamite Heady MUST play McDonald’s Treasure Land Adventure.

  • Ben_from_G-town

    September 25, 2014 at 2:01 pm

    Nice review. Yeah, I agree there should have been more utilization of the characters, McDonaldland, etc…

  • Joker83

    September 25, 2014 at 3:42 pm

    Thanks for the review! Yeah this looks like a game that was originally something completely different and then they gave it the Doki Doki Panic treatment. There was potential to make a balls to the wall crazy McDonalds game with cheeseburgers flying everywhere, oh will missed opportunity.

  • Weldin Dunn

    September 25, 2014 at 9:19 pm

    Cool. Seems like a good play. Usually when a big non-video game corp makes a video game, it sucks, but this looks pretty good. Might check it out.

  • September 26, 2014 at 5:32 am

    I remember playing this as a kid, it was a very unique experience.

    I wish there was a rom hack where all the enemies were unhealthy obese customers and all the items were McDonald’s products. The plot would consist of Ronald taking over the world and collecting money to run his unstoppable global empire. One level could take place in a hospital where all the sick people are, another level could involve throwing advertisements at innocent civilians. There could be a parking lot level where there is trash scattered everywhere. The possibilities are endless!

  • lachlan bird

    September 26, 2014 at 12:15 pm


  • September 26, 2014 at 5:16 pm

    Great review Mike! You hit all the key points! Especially about the cyptic bosses which stumped me for awhile

  • marclawson

    September 26, 2014 at 8:43 pm

    Mike, Ronald McDonald, is motivated by greed (but that fact is not meant for kids to know). Dude is the most prolific cow and chicken killer in the world and he’s the number one contributer to obesity problems in America. He ruins people’s health and tortures and kills animals for profit. That’s one sick fuckin clown.

  • September 27, 2014 at 4:01 am

    Mike I can answer some of the questions you had, but the answers aren’t particularly interesting even if they are fairly accurate.

    Every level has “magic” in the title because the game was released during the “do you believe in magic?” campaign. It was McDonald’s tag line at the time.

    None of the McDonald’s gang could be villains due to company policy. In the early 90’s they decided that all of the gang would be considered “good guys” from now on. Even the Hamburgler stopped stealing hamburgers soon after this and eventually all characters save Ronald and the Fry Guys were phased out. This was actually one of the last products to feature the whole gang.

    Also in the early 90’s McDonalds started their “healthy choices” campaign. It wasn’t as Nazi-like as it is now, but they tried to avoid having Ronald directly market food to kids. I’m not sure if they had started in 93 yet, but it wasn’t long after that.

  • Ryan Davidson

    September 27, 2014 at 7:55 pm

    good review

  • September 28, 2014 at 11:08 pm

    Hey Mike, I’m from Brazil and I bought this game in a trip to PAragay. In my version of the game the life bar were hamburgers, fries and coke, like in this SS:
    Also the plase where you buy itens was a mcdonalds restaurant. This was one of my favorite games for Genesis as a kid.

  • September 29, 2014 at 7:02 pm


  • September 30, 2014 at 7:25 am

    Good Review

  • Phillip Elliott

    October 2, 2014 at 10:32 am

    I disagree with the whole “If Ronald doesn’t care about the treasure, why should you?” bit. It’s clear that Ronald cared about the treasure up until finding it, but that was before realizing it already belonged to someone, a someone who Ronald just beat the crap out of. I’m betting Ronald really felt like the badguy when his little victim begged and pleaded for his life, so he just left well enough alone.

    • Sean Ewing

      December 6, 2014 at 1:53 am

      Though the way it was written could come off like he just all-of-a-sudden didn’t want it anymore.

  • Entrenaturaleza

    October 4, 2014 at 6:21 am

    Great video, thanks mike

  • skwij

    October 10, 2014 at 7:33 am

    What a weird game! I never knew that this was out there, and I’d forgotten about Captain Crook and Cosmo. Who was the scientist with the McNugget buddies? I forgot him, too! Anyway, great video. Thanks!

  • October 12, 2014 at 7:20 am

    No it is not a coincidence that treasure made that game since sega knew that treasure made really good games,even for one of your best selling fast food franchise.The company that made something plays a really big role when it comes to developing a title like that.The thing i dont get though is why sega dont show at all the treasure logo in frond of their game cover on the box.Its like they didn’t want to show from who was really made,except they did that on the back.The fact probably for not having food power ups and stuff is because they didn’t want to show to people eat more of those,and they didn’t put the characters you know because they are friends of ronald and not vilains? ferhaps who knows.

  • Realgirlfriendforrobot

    October 23, 2014 at 12:01 am

    Great review though I finally made a account here instead of watching on YouTube but still like your reviews mike please do more.

  • Bob Dole

    October 28, 2014 at 2:54 pm

    I’d fart on this game.

  • Sean Ewing

    December 6, 2014 at 1:47 am

    A better ending would be where Ronald says he didn’t know the treasure belonged to someone already, so he lets the alien keep it and they become friends.

  • January 16, 2015 at 8:33 pm

    Good review Mike. Keep up the good work. And never stop doing James and Mike Mondays, those are the best.

  • Goonz

    March 21, 2015 at 5:27 am

    IDK i loved this game the music I thought was amazing and it brings back a lot of memories, but I guess thats just the nostalgia talking. Boss battle music is def some of the best 16 bit music around

  • April 19, 2015 at 8:31 pm


  • Joe Smith

    January 18, 2016 at 2:50 pm

    I really like going around on older videos and commenting when it’s been a long time since anyone has. It’s a little game I play. Why don’t you make videos like these anymore Mike? I wish you would.

  • Joe Smith

    January 18, 2016 at 2:52 pm

    Q: A box without hinges, key, or lid. Yet golden treasure inside is hid. What is it?
    A: ???
    To see the answer, you must find me!!!

  • Joe Smith

    January 18, 2016 at 2:55 pm

    I’ll give you a clue to where I’ll be next…
    The creator of this game stirred up massive internet controversy a few years back by posting nasty comments on his twitter account. His twitter avatar was Andy Kaufman. To see the answer to my riddle, find me on another video’s comment section that hasn’t had any comments in almost a year. Tally Ho!!!

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